Vijay Sales
Not all guerrilla ads need the use of billboards. Some just need one object to spice things up and create a whole new picture. This bit of advertising by Vijay Sales needs just a spatula and paint. The spatula was placed on a drain, making it look like it’s a BBQ grill; with the slogan “Need a new barbecue?” showing viewers all that you need to know. A phone number was also stenciled nearby for convenient contact.
Vijay Sales
Sony PlayStation 3
Great companies put a ton into their advertising, cooking up amazing ads that capture customers and win their cash money. Sony’s guerrilla advert strat for the PS3 is very interesting, as it made use of human teeth in a fascinating way. All players know the triangle, X, circle and square buttons of the DualShock gamepad. A man’s front teeth were shaped to look like them, with his mustache forming the handles of the pad.
Sony PlayStation 3
