A Businessman
Rogers was one of the biggest names in Hollywood, and besides, he was also a businessman. Rogers made a contract in 1940 that saw him having all rights and ownership to his name, voice, and likeness. This move meant that he had the potential to get a lot of benefits should anyone want to use his name or image commercially.
With this came a lot of merchandise that had a connection to Rogers that included comic books, adventure novels, action figures, and toys.
A Businessman
A Popular Show
In addition to his on-screen popularity and work with the radio broadcast, he did a film production called “The Roy Rogers Show,” which was a major success. It was a script that showcased Rogers as a cattle rancher and also one who thought it was critical to maintaining justice in the city he lived in.
The film also showcased Evans, Rogers’ wife, and brought more fame to the power couple. The show had a huge audience for the years it ran (1951-1957) and was also a boost in the Rogers-themed merchandise collections.
A Popular Show
