56 Astounding Guerrilla Marketing Ideas That Fascinated Us

Published on 12/19/2021
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Kitkat

A famed item by Nestle, KitKat is one of the most enjoyed candy brands globally. This ad definitely made many people want to take a bite. This clever piece was created using a park bench. One half of the seat was painted red; just like a KitKat wrapper, with a piece of the logo also printed onto the bench. The other half was painted rich chocolate brown, making the whole thing look like a giant opened KitKat chocolate.

Kitkat

Kitkat

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Guinness Pool Cue

This piece was for beloved stout. Even though it looks tiny, it still made a big “impact”. Guinness attached bespoke decals to the tips of pool cues in bars. While it makes the cues a lot cooler, that’s not the main “point”. The “aim” is to invoke the desire to have a pint of Guinness or two, available a few steps away, into the subconscious of the players. A few hangovers are a testament to its effectiveness.

Guinness Pool Cue

Guinness Pool Cue

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